SocioThought

SocioThougth was a small publishing house committed to critical and reflective academic works.

The mission was to to overcome limitations of traditional small volume academic publishing. While employing a peer review process like an academic publishing house, we provide quick feedback about the feasibility of your book project, publish your work inexpensively, and make it accessible to a wide audience.

After more than 15 years I am closing SocioThought Inc. It was an interesting experience running my publishing company. I used some of this experience when I taught a course on International Publishing as a visiting faculty at the Université Paris X, Nanterre, France. From the feedback I learned that my publications provoked some thought – which was the purpose of SocioThought. As an author and the president and CEO of SocioThought I pushed ideas that were ahead of their time and, therefore, did not find mainstream publishing outlets.

Times have changed, and some scholars woke up to idea of true gender equality and a new masculinity. With some academics coming out of the closet, the acceptance grew, and authors do not have to take a feminist perspective anymore to get published. I personally welcome this tendency and enjoy reading what I consider the first meaningful publications about masculinity after The New Man. After 26 years of being a university professor it is time for me to move on. In the past I did some extreme motorcycle solo trips in Namibia, Lesotho, Mosambique, and South Africa. In 2023 I drove a Royal Enfield from Mumbay down the Western coast of to Kerala. This Spring of 2024 I plan to ride the TET (Trans European Trail) through Spain. I might hit sections of the classic Paris-Dakar Rally in Marrocco. Restoring classic cars and motorcycles in my shops in Germany and Texas I went full cycle back to my teenage roots as a factory-trained Mercedes mechanic.

Never give up the child in the man,

Dr. Andreas Schneider

	SocioThougth was a small publishing house committed to critical and reflective academic works. The mission was to to overcome limitations of traditional small volume academic publishing. While employing a peer review process like an academic publishing house, we provide quick feedback about the feasibility of your book project, publish your work inexpensively, and make it accessible to a wide audience. After more than 15 years I am closing SocioThought Inc. It was an interesting experience running my publishing company. I used some of this experience when I taught a course on International Publishing as a visiting faculty at the Université Paris X, Nanterre, France. From the feedback I learned that my publications provoked some thought – which was the purpose of SocioThought. As an author and the president and CEO of SocioThought I pushed ideas that were ahead of their time and, therefore, did not find mainstream publishing outlets. Times have changed, and some scholars woke up to idea of true gender equality and a new masculinity. With some academics coming out of the closet, the acceptance grew, and authors do not have to take a feminist perspective anymore to get published. I personally welcome this tendency and enjoy reading what I consider the first meaningful publications about masculinity after The New Man. After 26 years of being a university professor it is time for me to move on. In the past I did some extreme motorcycle solo trips in Namibia, Lesotho, Mosambique, and South Africa. In 2023 I drove a Royal Enfield from Mumbay down the Western coast of to Kerala. This Spring of 2024 I plan to ride the TET (Trans European Trail) through Spain. I might hit sections of the classic Paris-Dakar Rally in Marrocco. Restoring classic cars and motorcycles in my shops in Germany and Texas I went full cycle back to my teenage roots as a factory-trained Mercedes mechanic. Never give up the child in the man, Dr. Andreas Schneider
Publishing a different way to think

Schneider, Andreas. 2007. The New Man: Masculinity after Traditionalism and Feminist Reaction. Lubbock, TX: SocioThought.
		The New Man: a different book to read This book shows how we can identify and resist gender ideologies, and hereby pragmatically develop an egalitarian masculinity. It describes the new man; a curious and reflective human being. The new man emerges through the reflective learning experiences in egalitarian relationships. He does not waste his energy returning the hate and suppression of people following traditionalist or feminist dogmas. This book is an extremely honest and hereby provocative investigation of contemporary masculinity. While the description of manhood roots in critical social analysis and philosophy, the author kept this book accessible to a wide audience. Paperback 244 pages. Readers commented: → a refreshingly different perspective on gender relations → extremely insightful, yet hilarious → finally someone cares about heterosexual males → this guy is serious
Softcover ISBN 978-0-9793456-0-9 PDF ISBN 978-0-9793456-1-6
Schneider, Andreas. 2009. Ce-que les féministes pourraient apprendre de l’homme moderne. Lubbock, TX: SocioThought.
Softcover ISBN 978-0-9793456-2-3		Ce livre montre comment nous pouvons identifier et résister aux idéologies du sexe, et développer une masculinité égalitariste. Cela décrit le nouvel homme, un humain curieux et réfléchi qui aime les femmes. Le nouvel homme émerge à travers l’apprentissage réflectif dont il fait l’expérience dans ses relations égalitaristes. Il ne gâche pas son énergie en retournant la haine des autres qui suivent des dogmes traditionalistes ou féministes. Ce livre est une investigation sur la masculinité contemporaine d’une honnêteté extrême et par conséquent provocatrice. Alors que la description du fait d’être un homme est enracinée dans une analyse sociale critique et philosophique, l’auteur propose un livre accessible à tous, et a publié l’arrière plan académique par ailleurs.